第1篇 crm項(xiàng)目總監(jiān)崗位職責(zé)

崗位職責(zé):

1, 根據(jù)能動(dòng)英語加盟店日常業(yè)務(wù)管理及總部對加盟店日常支持管理的要求,梳理需求

2, 負(fù)責(zé)組織項(xiàng)目團(tuán)隊(duì)

3,負(fù)責(zé)組織平臺(tái)開發(fā)搭建,后續(xù)維護(hù)優(yōu)化

任職資格:

1, 統(tǒng)招本科,it相關(guān)專業(yè)

2, 有成功的相關(guān)項(xiàng)目經(jīng)驗(yàn)

3, 熟悉教育行業(yè),及門店日常經(jīng)營流程

4, 熟悉教育行業(yè)crm系統(tǒng)第三方廠商,熟悉目前的發(fā)展現(xiàn)狀

第2篇 crm項(xiàng)目主管崗位職責(zé)

crm運(yùn)營專員/主管-項(xiàng)目管理 bestseller 綾致時(shí)裝(天津)有限公司,bestseller,only,天津綾致時(shí)裝,綾致時(shí)裝,綾致時(shí)裝有限公司,綾致 roles and responsibilities

? brand crm routine operation, including

1. daily retail/customer service problem solving

2. regular data capture, analysis and report making

3. temporary data requirements

4. sms or edm setting and sending;

5. edm monthly report making

? crm program operation:

1. assist in crm program setting and management (such as vip day, wechat pay activities)

2. program execution and both internal and external communication (crm/retail/tech/vendors)

3. result tracking and analysis, generate and gather suggestions for optimization

? brand campaign operation (promotion or on-sale):

1. edm & sms strategy setting and content sending

2. coupon and promotion rules setting

3. pre-campaign historical data collection and analysis

4. during campaign problem solving

5. data collection and analysis, report sending

? final objective is to increase:

5. vip customer base

6. conversion rate

7. basket size

8. shopping frequency

requirements

? bachelor degree or above, preferred business analysis related major

? 1-3 years working experience on crm marketing

? previous experience in project/campaign execution and management